浙江快乐12

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媒体报道

【今日头条】立邦钟中林:品牌创新引领行业发展,紧跟消费趋势解决生活痛点 2018-11-19

浙江快乐12       2018NIAN,ZHENGZHIGAIGEKAIFANG40ZHOUNIAN。《40 view's 40》TEBIECEHUALANMUTEYAOJIAJUCHANYEFAZHANDEJIANZHENGZHEGONGWUXINGYEBIANGEYUFAZHANZHIDAO。

       GAIGEKAIFANG,QUANXINGYEJINGJIPENGBOFAZHAN,QIZHONGJIAJUXINGYEDEDAOLEPENYONGSHIDEFAZHAN。

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       ZAICITESHUDESHIJIANJIEDIAN,《40 view's 40》DIXQI,WOMENYOUXINGYAOQINGLIBANGZHONGGUOQUZONGCAIZHONGZHONGLINXIANSHENG,LAIJIANGSHUGUANYULIBANGDEPINPAIGUSHI。

立邦中国区总裁  钟中林

执任12年,品牌不断成长

       “ZHENZHENGRANGWOKAIXINDESHIZAIXIAOSHOUDANGZHONGZHAODAOYIXIERANGXIAOFEIZHERENTONGDESHIQING。”HUIGU12NIANDELICHENG,ZHONGZHONGLINBIAOSHIZUIDADESHOUHUOSHIKANDAOLELIBANGDECHENGZHANG。

       CONG1992NIANJINRUZHONGGUO,LIBANGGENJUGUOQINGZHENGCE,SHICHANGHEXIAOFEIZHEDEXUQIU,ZAIBUTONGDESHICHANGJIEDUAN,SUZAOPINPAIXINGXIANGHEFAZHANJINGYINGCELVE。2014NIANTICHUPINPAISHENGJI,CONGTULIAOZHIZAOSHANGZHUANXINGWEIQUANFANGWEITUZHUANGFUWUSHANG,CONGMAICHANPINDAOMAIFUWU,LIBANGBUZAIZHISHIDANYIXIAOSHOUTULIAO,ERSHIWEIDAZAOXIAOFEIZHEDAZAOMEILIDEJIA,TIGONGYIGEXINSHENGHUODEKAISHI,ZHENZHENGRANGXIAOFEIZHEZHIDAOLIBANGBUJINJINSHIYIGETULIAODECHANPIN,ERSHIKEYIRANGSHENGHUOBIANDEGENGHAODEPINPAI。

浙江快乐12       XIAOFEISHENGJIBUDUANSHENHUA。ZHONGZHONGLINJINGCHANGKAIWANXIAOSHUO:TULIAOBIBUSHANGWEIYUCHANPIN,YINWEIWEIYUCHANPINSUICHUKEJIANLogo,ERTULIAOQUEMEIYOUZHEIZHONGCHENGXIAN。TULIAOCHANPINYUKUAIXIAOPINBUTONG,KUAIXIAOPINDEGOUTONGDUIXIANGJIUSHISHIYONGZHE,ERTULIAOCHANYEDEGOUTONGDEDUIXIANGQUEBUSHISHIYONGZHE,GOUMAITULIAODERENBINGBUSHUAQIANG,SUOYITULIAOCHANPINBIKUAIXIAOPINGENGFUZA。

引领行业发展,解决消费者痛点 

浙江快乐12       ZHONGZHONGLINRENWEI,WULUNGUOQUHAISHIWEILAI,MUDEDOUSHIRANGLIBANGJIXUWANGQIANXING。ERXIAOFEIZHEDERENTONGLAIZIYULIBANGKANDAOXIAOFEIZHEDUICHANPINHEFUWUDEXUYAO。DIYI,CHANPINDEBUDUANSHENGJI。RU2006NIAN,LIBANGZHUTUI“JINGWEI”CHANPIN,RANGXIAOFEIZHEZAIJUZHUHUOZHEYOUGONGZAISHIYONGDEGUOCHENGZHONG,MEIYOUNANWENDEYIWEI,KUAISUDADAOJINGWEIDEXIAOGUO。DIER,SHUIXINGHUA。WULUNSHIGONGYEDETULIAOHUOSHIMINYONGDETULIAO,SHENZHIQICHEDOUZUODAOLESHUIXINGTULIAO,JIASHANGZHENGFUHUANBAOZHENGCEDEZHUTUI,JIAJUQIYEZUODAOLE“YOUGAISHUI”,ZHENGSHIBUDUANDECHUANGXIN,YIZHIYINLINGLIBANGWANGQIANZOU。 DISAN,QUANTUZHUANGTIXI。LIBANGZHENGHETUZHUANGHUANJIEDEMEIGEBUZHOU,CONGQIANGMIANJIAGU、FANGSHUICHULI、SHIGAOBANJIEFENG、DICENGZHAOPING、MIANCENGSHOUGUANGSUOYOUTUZHUANGHUANJIE,YIHUANBAORUYEHEHUANBAOXINGGAOFENZIJUHEWUQUDAIDICAITUSHUAZHONGSUOYONGDEJIANZHUJIAOSHUI,SHOUJIATUICHU“QUANCHENGWUJIAOSHUI“DEQIANGMIANTUZHUANGTIXI。

浙江快乐12       2011NIAN,LIBANGTICHU“LIBANG,WEINISHUAXINSHENGHUO”DEPINPAIZHUZHANG,ZAIXIAOFEIZHEZHONGSHULILEQINGXIDEPINPAIXINGXIANG。CONGPINPAIJIAODUGENXIAOFEIZHELIANJIE,CONGXIAOFEIZHEDEXUQIUQUCHUANGXINCHANPIN,ERCHANPINYEYAOSUIZHEXIAOFEIZHEDEXUQIUERYUSHIJUJIN。ZAIBIANHUAGUOCHENGZHONG,BUZHIYAOLEJIEXIANZAI,HAIYAOQUTUICEWEILAIDEQUSHI。PINPAIYAOCHAOTUOXIAOFEIZHE,YINLINGXIAOFEIDESHENGJI,ZHEIYANGCAINENGGOUWEIPINPAIJIAFEN。

把复杂问题简单化,紧跟消费者潮流趋势

       RENMENCHANGSHUO:“BAFUZADESHIQINGJIANDANHUA”,DANZHONGZHONGLINRENWEIZHEIQISHIYIDIANDOUBUJIANDAN。XIANZAIDEJIAJU、JIAZHUANGZHENGWANGZHE “JIANDANHUA”DEFANGXIANGQIANJIN。HUANJUHUASHUO,JIUSHIBAXIAOFEIZHESUOYOUDETONGDIANDOUZHAOCHULAI,JIEJUEZHEIXIETONGDIAN,ZHEIDUIYUXIAOFEIZHELAISHUOSHIHENZHONGYAODESHIQING。

浙江快乐12       “LIBANGSHUAXINFUWU® ”,JIUSHIZHAODAOXIAOFEIZHEDUIYUZHUANGXIU“MAFAN“DETONGDIAN,CONG”BUYONGNIDONGSHOU“CHUFALAIMANZUXIAOFEIZHEDUIJIAZHUANGZHONGTUDEXUQIU,LIANJIE”LIBANG,WEINISHUAXINSHENGHUO“DEPINPAILINIAN,CHANSHENGPINPAIJIAZHI。

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